Ever Bilena and Ever Bilena's Serum Tinted Lip Balm

           I admit it, when it comes to Philippine brand cosmetics there are a few names that I trust. I am familiar with Ever Bilena brand because it has been a household name in the 80's and during that time I think it is the only local make-up that exists. I am also familiar with Avon cosmetics which is also popular but this is not a Filipino brand. I admit that whenever I hear the brand Ever Bilena before I am not that enthusiastic since it is locally made. We are more impressed by foreign cosmetics and we tend to look down on local made ones. But nowadays local cosmetics is close and at par with foreign brands. The brand name according to "Filipinknow", "bile" the Chinese term for beautiful and "na", the world for lady. so Ever Bilena means, ever beautiful lady.

Ever Bilena was founded by Mr. Dioceldo Sy. Watching his interview on Chinoy tv made me admire the man more. He is dubbed as the "father of Philippine make-up". His grandfather started selling pomade during the Japanese occupation. Anyway, fast-forward to now, Ever Bilena has 1,203 retails stores nationwide. We have a stigma on local make-up brand that maybe it is of poor quality. But here I am, I have tested and used local brand cosmetics and I can say some of them are good! 

Ever Bilena has also a few sister brands (ranging from cosmetics, detergents, cosmetics and skin-care) namely Ara Colours, Blackwater, Blustar, Careline, Ever Organics, Hello Glow, Hyaloo and Spotlight. 

This time I have tried Ever Bilena's Serum Tinted Lip Balm with EXO's Chanyeol as their ambassador. Personally, this is the first ever tintep lip balm. I bought two out of their 4 shades. I chose Naked which is more natural looking for everyday wear and Toast of New York, a little darker shade that Naked. I like this shade out of the two. I have also tried other cosmetic products from their sister brands like Careline and Spotlight. I love their Eyeliner Duo Stamp from Careline and Spotlight Marble Blush in Premiere Shade. 

If you have not tried any of their make-up, I say you should! They produce good and affordable cosmetics without hurting your pockets. Give it a try and you won't be disappointed!